Bournemouth-based digital agency, Createful, is delighted to have been announced as the winner in the “Best User Experience” category at the 2017 Wirehive 100 Awards, a leading industry competition which recognises the best digital talent outside of London.
The much-coveted award was for the work the agency produced for the redesign and redevelopment of the 2017 Bournemouth Air Festival website – bournemouthair.co.uk
Kriss Bennett, Createful’s Managing Director, said; “To have won this award for our work at such a fantastic, high profile event is a testament to great teaMwork. We are hugely proud to have delivered a site which reflected the prestigious nature of the Air Festival, as well as providing visitors with a seamless experience.”
The category criteria included demonstration of the latest UX trends and ease of user navigation, and Createful were up against tough regional competition, including Blue Frontier, Nomensa and Rubber Cheese.
Launched earlier this year, the website was an integral communication tool for the Air Festival having a significant impact digital and social media engagement, largely due to the new easy to use, well formatted design.
Jon Weaver, Air Festival Director said; “We are thrilled the website has won the “Best User Experience” award. It is a reflection of the close collaboration between both teams and an understanding of the key uses of the finished user product. Together with Createful we have delivered a website that worked for all visitors to this year’s festival and complimented a very successful introduction of the official Air Festival app.”
Bournemouth Air Festival is back again next year and dates are 30 August – 2 September 2018.